Services

Four ways to work together

Each engagement is scoped in writing before it starts. Timelines are typically two to six weeks; the proposal gives you the exact number.

Arabic & English Design Systems

What you get: A three-tier system, primitives to semantic tokens to components, with RTL and LTR built into every part, not added later. Documentation your developers will actually open.
For: SaaS teams shipping in Arabic and English whose product has started to drift: three button styles, two greys, and an Arabic version nobody trusts.
Deliverables

An hour-long audit of what you have today.
Foundations: primitives and semantic tokens, with RTL and LTR built in from the start.
Components documented with their states and usage rules, then a handoff session with your engineers.

The HR Link style guide and components, and one component library shared by the six H1 Suite apps.

Can you build a design system for a product that is already live?

Yes. It starts with a one-hour audit of what you have today, and the system is built on what already works.

Is the Arabic version part of the system, or added later?

Part of it. RTL and LTR are built into every part of the system, not added later.

What do my developers receive?

A token file compatible with Tokens Studio, component documentation with states and usage rules, and a handoff session.

How long does a design system take?

Typically two to six weeks. The proposal gives you the exact timeline.

Starts with A one-hour audit of what you have today.

What you get: User flows, wireframes, UI, clickable prototypes and dev-ready screens for apps, websites, dashboards and SaaS products. Usability testing where it changes a decision.
For: Founders and product teams with a PRD, a prototype, or a clear idea, entering or growing in the Gulf.
Deliverables

The brief and a 30-minute call.
User flows and wireframes, then UI and clickable prototypes.
Dev-ready screens with specs and edge cases, and usability testing where it changes a decision.

Pawpaws, an Arabic and English app with two dashboards, plus Moov, Jeeba and Mum's Shadow.

Can we start from a PRD, a prototype or just an idea?

Yes, from any of the three. We start with the brief and a 30-minute call.

Do you design apps, dashboards and websites?

Yes: apps, websites, dashboards and SaaS products, in Arabic and English.

Do you run usability testing?

Yes, where the result changes a design decision.

What do I receive at the end?

An organised Figma file, a component library, specs and edge cases, and store or launch assets when needed.

Starts with The brief and a 30-minute call.

What you get: A heuristic, accessibility and RTL review of your key screens, written as findings with severity and a concrete fix for each. The same format I use for consultancy and government clients.
For: Teams with a live product that underperforms, or a redesign they want challenged before it ships.
Deliverables

Starts with Access to the product or screenshots of the flows that matter.

What you get: Design and build in Framer, responsive, with CMS where you need it, animation where it earns its place, and Arabic done properly if you need it.
For: Founders, consultants and small teams who need a site live this month, in one language or two.
Deliverables

Starts with Your content, your brand assets, and one call.

Not sure which one fits? Send the brief anyway. I'll tell you what you need, even if it's smaller than you thought.